Revo Brands Acquires Outdoor Edge Cutlery

posted on December 17, 2021
revo brands and outdoor edge logos

Outdoor Edge Cutlery was acquired by Revo Brands—the parent company of Real Avid—on Nov. 4. Outdoor Edge is a leading manufacturer of premium knives and hand tools designed for outdoor enthusiasts and professional tradesmen. It was established in 1988 by David Bloch, whose passion for innovation and excellence has created a portfolio of patented, award-winning and performance-driven products.

“I never imagined that Outdoor Edge would evolve from my college knife design project at Colorado School of Mines into the leading cutlery brand of hunting knives, replaceable blade knives and home processing sets,” said Bloch, who will play a key role in the continuing success of the company. “This is a very exciting time for both me and my family as I pass the leadership torch onto Revo Brands. I’m grateful for the opportunity to assist with Outdoor Edge’s future through my passion for designing innovative knives and collaborating with our newly expanded team to take Outdoor Edge to the next level of growth for many years to come.”

Outdoor Edge will maintain an office and staff in Denver, CO, and relocate warehousing and distribution operations in the Spring of 2022 to the Revo Brands facilities in Plymouth, MN. No disruption of operations anticipated.

“I couldn’t be happier having Outdoor Edge join our family of brands,” said Roy Wetterstrom, CEO of Revo Brands. “We’ve admired the company for many years and feel privileged to be able to lead it through its next stage of growth.”

Revo Brands operates in partnership with Vertikal Brands, a holding company established by Clearview Capital in partnership with, and managed by, outdoor industry executives. “We are extremely excited to be partnering with David Bloch and his outstanding team to bring Outdoor Edge into our family of brands,” said Jim Gianladis, CEO of Vertikal Brands and chairman of Revo Brands. “The Vertikal team’s industry experience and focus on growth are a perfect complement to the strong foundation and great teams of people behind Revo and Outdoor Edge, which collectively will undoubtedly prove to be a formula for success.”


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