Election 2012 and Gun Sales

by
posted on October 4, 2012
sinews.jpg (215)

The Wall Street Journal reports that firearm retailers and manufacturers alike have two contingency plans in place: one for President Obama's re-election, and one for Mitt Romney's election.

Most readers recall the beginning of the current historic spike in firearms production and sales that began immediately following the election of President Barack Obama on Nov. 4, 2008. At that time, data from the FBI's National Instant Criminal Background Check System (NICS) indicated there were a total of 1,529,635 checks for firearms purchases in November 2008—the highest monthly total ever and a 42-percent increase from the same month a year previous.

Historically, November is always a strong month for firearms sales—and sales in general—as it includes the most popular shopping day in the U.S., the day after Thanksgiving, otherwise known as Black Friday. Nov. 25, 2011 experienced the most background checks for firearm purchases in a single day (129,166), marking a 32 percent increase over the previous NICS high of 97,848 on Black Friday 2008.

Understandably, firearm retailers—or, more specifically, those individuals who write orders for gun retailers—are acutely aware of the history of gun and ammo sales during the past four years. They understand the spike was driven largely by the unprecedented surge in personal-protection firearms sales, but also partly by concern that the Obama Administration would enact new laws to restrict the sales of certain firearms.

Specifically, The Journal article points to Sidney, NE-based outdoors mega-retailer Cabela's, where those persons in charge of forecasting and ordering find themselves in a difficult position. If Obama wins a second term, they must be prepared for a surge in gun sales. If Republican challenger Mitt Romney is victorious, they'll need fewer guns on the shelves, and more items such as boots and hunting gear.

"If Mitt Romney is elected and there's no perceived threat on the freedom to own guns, people might decide to spend disposable income on things like outerwear instead," said Cabela's longtime public relations consultant, Joe Arterburn.

Latest

115-grain 9 mm ASP load from Nosler
115-grain 9 mm ASP load from Nosler

New from Nosler: ASP Handgun Ammunition

Nosler has an impeccable reputation for producing quality ammunition and components, but it is most often thought of as a company that manufactures hunting bullets and hunting ammunition. This is understandable—the company was founded on the Nosler Partition bullet.

First Look: SilencerCo Osprey 2.0 Suppressor

An updated edition of a very popular pistol-caliber suppressor.

First Look: Grovtec QS Two Point Sling

Available in four colors with a quick-adjust capability.

Glock Aftermarket Magazine Roundup

There’s more than one way to feed your Glock pistol.

Becoming A Gentleman Warrior

Knowing how to shoot is one thing. Knowing how to stay out of trouble is even better, which is an essential part of being a man-at-arms.

I Carry: Glock G44 Pistol in Dark Star Gear Holster

The .22LR G44 mimics the size of the Glock G19, but it's more than just a substitute for it's 9mm cousin.

Interests



Get the best of Shooting Illustrated delivered to your inbox.