Heckler & Koch is providing consumers with an extra incentive to pick up new handguns from the company with the launch of its 2017 "Summer Magazinepalooza."
The promotion, which launched on July 1, provides H&K pistol buyers with four free handgun magazines from the company, an estimated value of $200, with the purchase of a brand-new full-size P30 or VP Series handgun.
"We are excited to offer the first time ever Summer Magazinepalooza to show our appreciation and provide a valuable incentive to our customers this summer," said Mike Holley, H&K vice president of sales and marketing.
The event covers every eligible handgun purchased from July 1 to Sept. 30, 2017, and H&K will allow rebate offers to be sent in on qualifying purchases until Oct. 31, 2017.
Handgun models that are eligible for the promotion include the P30, P30L, P30S, P30LS, VP9, VP9 Tactical, VP40 and VP40 Tactical. The promotion does not include the HK P30SK series or the VP9SK pistols.
To enter the promotion, consumers must provide the model and caliber of the handgun they purchased, along with the part number and serial number of the gun. The customer's name and physical mailing address must be provided, along with a valid email and the name of the dealer where the gun was purchased.
A proof-of-purchase receipt must also be scanned and included. The company accepts .jpg and .pdf files, which can be uploaded directly to the rebate website. After all of the information is processed, customers will receive four free magazines in 8-10 weeks.
The H&K VP9 is the first striker-fired pistol produced by the company since the 1980s and builds on much of the knowledge gained by engineers in the process of developing the company's hammer-fired P30 pistols. The VP9 is built to provide a consistent, high-quality trigger pull. Both the P30 and the VP9 have an ergonomic grip design that provides interchangeable panels in order to mold the grip to a shooter's particular hand shape.