rifle scope reticles

Understanding Rifle Scope Reticles

Special-purpose rifle scope reticles are not exactly a new invention. For example, the common duplex-reticle-based, mil-dot design has been around since the 1970s. Ballistic Drop Compensating (BDC) configurations are much older than that. However, modern reticles that feature extensive aiming grids and ranging scales are direct descendants of Horus Vision’s hunting-scope reticles. 

First Look: Bushnell Performance Eyewear

Impact-resistant and stylish, from one of America’s most-recognized optics brands.

New for 2022: Bushnell Introduces Two New Micro Red-Dot Sights

Bushnell introduced the new RXC-200 and RXU-200 MRDS optics at the 2022 SHOT Show.

2021 Holiday Gift Guide: Outdoors

Check out these gun-related products for that firearm-enthusiast friend or loved one. Whether he or she spends time at the range, tinkering with their guns in the shop, in their special space at home, whipping up food and drink in the kitchen, driving to or from work or in the outdoors, we’ve got you covered this holiday season, no matter your budget.

I Carry: Taurus G3 TORO Pistol in a Kinetic Concealment Holster

In today's episode of "I Carry," we have a Taurus G3 TORO optics-ready pistol equipped with a Bushnell RXS-100 red-dot sight and carried in a Kinetic Concealment outside-the-waistband holster.

2021 New Optics Guide

Whatever your needs or budget, we’ve got info on the latest tactical, long-range, self-defense and concealed-carry optics in our annual guide.

2021 New Optics Guide: Riflescopes

While the hot-as-magma market for guns and ammunition has dominated the news, optics are also selling at a record pace. Fortunately, optics manufacturers have been able to develop and introduce a dizzying array of new products, including line enhancements, feature-rich budget options and technological marvels that were once unaffordable to anyone not named Bezos, but are now approaching price points where many shooters can make use of them. Whatever your needs or budget, we’ve got info on the latest tactical, long-range, self-defense and concealed-carry optics in our annual guide.

2021 New Optics Guide: Binoculars & Spotting Scopes

While the hot-as-magma market for guns and ammunition has dominated the news, optics are also selling at a record pace. Fortunately, optics manufacturers have been able to develop and introduce a dizzying array of new products, including line enhancements, feature-rich budget options and technological marvels that were once unaffordable to anyone not named Bezos, but are now approaching price points where many shooters can make use of them. Whatever your needs or budget, we’ve got several binoculars and spotting scopes to fit your needs. 

First Look: Bushnell Performance Eyewear Collection

Bushnell is teaming up with Mirage Occhiali, one of the leading sunglass design and manufacturing houses in Italy, in order to produce their new Performance Eyewear Collection.

First Look: Bushnell Elite Tactical DMR3 & XRS3 Riflescopes

Bushnell recently introduced two new riflescopes for the Elite Tactical lineup, the DMR3 and XRS3, that are designed to meet the demands of law enforcement and military professionals, as well as long-range and precision rimfire competitions. 

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